General Terms and Conditions (GTC)
1. Scope of Application
These General Terms and Conditions (GTC) apply to all contracts between RankLokal (hereinafter “Provider”) and its customers (hereinafter “Customer”) concerning services and digital products offered via the website or as part of individual agreements.
Deviating terms and conditions of the Customer shall only apply if the Provider has expressly agreed to their validity in writing.
2. Services Provided by RankLokal
RankLokal provides, in particular, the following services:
- Web design and technical implementation of websites (including a technical SEO foundation)
- Technical SEO services (“SEO Foundation”), in particular optimization of website structure, search engine accessibility, and the setup and optimization of online profiles (e.g. Google Business Profile, Bing Places, Google Search Console, Bing Webmaster Tools)
- Provision of an AI-powered website chat assistant as a subscription-based service
- Technical integrations for websites, including CMS, booking, email, and other system integrations
The specific scope of services is determined by the respective offer, service description, selected subscription, or individual agreement.
3. Conclusion of Contract
A contract is concluded when the Customer accepts an offer from the Provider or the Provider sends an order confirmation. The contract may also be concluded through the commencement of service provision.
4. Customer's Obligations to Cooperate
The Customer undertakes to provide all information, content, and access required to provide the services completely, accurately, and on time. Delays or additional expenses resulting from missing or late cooperation shall not be borne by the Provider.
5. Remuneration and Payment Terms
Remuneration is based on the agreed offer or subscription.
Unless otherwise agreed:
- All prices are stated net of the statutory VAT.
- Invoices are due within 14 days of the invoice date without deduction.
- In the event of late payment, the provider is entitled to suspend services in whole or in part.
6. Subscriptions and Ongoing Services
a) AI Chat Assistant
The AI-powered chat assistant is offered exclusively as a subscription-based service through the provider's website.
- Payment is made online through the external payment service provider Stripe.
- Prices, scope of services, and billing intervals are determined by the selected plan.
- The customer can cancel the subscription directly through the website.
- Cancellation takes effect at the end of the current billing period.
Der KI-Chat-Assistent verbleibt vollständig im Eigentum des Anbieters. Der Kunde erhält lediglich ein zeitlich begrenztes, nicht übertragbares Nutzungsrecht für die Dauer des aktiven Abonnements.
b) Additional Integrations and Backend Services
Integrations such as CMS, booking, email, or other systems that require backend services, databases, or APIs and are operated on the provider's servers are not automatic online subscriptions.
The fee, term, payment method, and billing intervals for such services are agreed individually with the customer (e.g. in the offer or by written confirmation).
In the event of non-payment, the provider is entitled to deactivate the relevant backend services. The customer acknowledges that website functions dependent on these services may no longer be available.
7. Use of the AI Chat Assistant
The AI chat assistant is used to automatically answer user inquiries based on content provided by the customer.
- No guarantee is given for the accuracy, completeness, or timeliness of the generated responses.
- The AI chat assistant does not replace legal, tax, or professional advice.
- The customer is responsible for the legal permissibility of the content used.
8. Warranty
The provider performs its services with the customary level of care. No specific economic result (e.g. rankings, increases in revenue or leads) is guaranteed.
Changes made by search engine operators or third-party providers are outside the provider's control.
9. Liability
- The provider is liable without limitation in cases of intent and gross negligence.
- In cases of ordinary negligence, the provider is liable only for breaches of essential contractual obligations and limited to foreseeable, contractually typical damage.
- Liability for lost profits as well as indirect or consequential damages is excluded to the extent permitted by law.
10. Ownership, Rights of Use, and Transfer
a) Websites and Project-Based Services
Upon full payment, the created websites, content, and respective code become the property of the customer.
The customer is entitled to use the website and code exclusively for their own business purposes. Independent resale, licensing, or commercial use with third parties is excluded.
Transfer of the website and its associated assets is permitted if it occurs as part of the sale of the entire company or a clearly separable part of the company. The purchaser assumes the rights and obligations under this agreement.
b) AI Chat Assistant
The AI chat assistant and all associated systems remain the property of the provider. No transfer of ownership takes place. The right of use automatically ends when the subscription is terminated.
c) Third-Party Software and Plugins
When using third-party software, plugins (e.g. WordPress plugins), or external services, the respective license and terms of use of the third-party providers apply exclusively. The provider assumes no responsibility or liability for these.
11. Confidentiality
Both parties undertake not to disclose confidential information of the other party to third parties and to use it exclusively for the performance of the contract.
12. Contract Term and Termination
Unless otherwise agreed, the contract ends upon complete performance of the agreed service. The right to terminate for good cause remains unaffected.
13. Final Provisions
- The law of the Federal Republic of Germany applies.
- The place of jurisdiction is – to the extent legally permissible – the seat of the provider.
- Should individual provisions of these GTC be wholly or partially invalid, the validity of the remaining provisions shall remain unaffected.